Start sharing great care stories in 7 days

Give your team the confidence to share warm, authentic stories online — with a custom AI that sounds like you, built in just one week.

Struggling with writing content?

Many care teams face the same roadblocks:

● Social media posts and newsletters going out inconsistently (or not at all)

● Staff unsure how to use AI safely without risking data breaches

● Busy managers wanting a clear structure but not more work

The Starter Kit is designed to take that pressure off.

With this package, your team will:

Have their own Custom Brand Voice GPT that writes posts in your tone

Know exactly what to post and how often

Use AI safely (no sensitive data in prompts)

Share their first stories confidently within a week

What’s included

You’ll receive:

✔ Custom Brand Voice GPT (trained on your examples + tone)

✔ 5 ready-to-use prompts for care stories

Mini training video on safe ChatGPT use (privacy-first, care-focused)

Optional walkthrough – live call or Loom recording if you prefer us to talk you through it

How it works

1. Pay securely via Stripe – £395 one-off.

2. Complete your onboarding form – share tone hints, any constraints, and copy you’re proud of.

3. We build your Custom Brand Voice GPT and deliver the full kit within 7 days.

4. Draft your first post – and if you’d like, we’ll review one draft for free.

Requirements:

To use your Custom Brand Voice GPT, you’ll need one ChatGPT Plus or ChatGPT Business seat. We’ll guide you through setup on a quick call.

If you’re not ready to subscribe, we’ll temporarily host the GPT in our workspace and share access by link.

30-day moneyback guarantee: If you’re not happy with the results,

we’ll refund you, no questions asked.

How we protect your privacy

➤ No names or medical details in prompts.

➤ Safer workflow guidance included.

➤ Built-in consent reminders

➤ Accessibility tips (including alt text)

Frequently Asked Questions

Do you post for us?

No – this is a kit to equip your team. You’ll always stay in control of your stories.

What exactly is a Brand Voice GPT?

It’s a private, custom version of ChatGPT we set up using your content. It helps your staff write posts in your authentic voice, without them needing to learn how to prompt.

What if we don’t like the outputs?

We include one free revision pass to make sure it works for you. You also have our 30-day moneyback guarantte – no questions asked.

Is the training video customised?

Yes. It’s based on the onboarding form you complete.

What happens if you miss the 7-day delivery?

You’ll get a full refund.

What if we don’t see results?

If you’re not happy within 30 days, we’ll refund you – no quibbles.

Can our staff actually use this without marketing experience?

Yes. The prompts and video are designed for care staff who aren’t professional marketers. Simple, safe, step-by-step.

Does this work for both care homes and home care

Yes. Prompts are tailored to your service type and locations.

Is it suitable for larger care groups?

Absolutely. We can extend the kit across multiple homes and align it with your group brand. Pricing scales per home with discounts for 5+ homes.

What if I want to talk it through first?

You can book a free 15-minute consultancy call before deciding. [Book a free call →]

Start saving time on content today

Takes ~60 seconds, receipt provided

ABOUT THE CREATOR

Hello, I'm David Mance

I’m founder of Frank, a UK-based agency helping care providers communicate more clearly and confidently. With 20+ years' experience at agencies like Saatchi & Saatchi, and consultancies like Deloitte, I now focus my energy on making great marketing accessible for the care sector.

I created this free guide to help care teams take practical first steps with AI – without jargon or overwhelm. My goal is simple: to give you tools that save time, improve communication, and help you grow your impact.

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